Unlock the secret magic of brand strategy with our 58-page Brand Clarity & PR Workbook following our 7-step branding framework!

Packed with over 30 bite-sized tasks and worksheets, top tips and examples to help you find brand clarity and learn how to start your own PR.

It’s time to step up and implement an effective brand strategy that will emotionally connect with your audience and bring you confidence when creating marketing collateral.

We’ve created an easy to follow, seven step branding framework that works! In the workbook, you will get either a task, worksheet or template for the following along with tips and examples to help you on your way.

STEP 1 – Your Why

Why you do what you do

STEP 2 – Your brand vision

Where you want your brand to be in the future
Your brand mission
Your competitors
Your differentiator

STEP 3 – Your ideal customer

Your ideal customer/client
Their problems and emotions
How you can help your customers/clients

STEP 4 – Your brand heart

Your brand values
Your unique expertise
Your brand’s personality
Your brand voice

STEP 5 – Brand Messaging

Understand what brand messaging is
Your brand story
Your one-line statement
Create your tagline
How customers can work with you
How you call them to action

STEP 6 – Your visual brand identity

Created a mood board for your visual identity
Understand the importance of visual brand consistency

STEP 7 – Touch-points & visibility

Research your target media
Create a media contact list
Write a press release
Learn how to pitch your story
Create a PR plan
Understand what content marketing is
Create a social media plan

PLUS Access to a private Workbook owner’s Facebook Group

So we can support you if you have any questions about your worksheets

Download SAMPLE PAGE

Your investment: RRP £49.99

What you’ll gain: Clarity and confidence

(Once you have made your payment, we will email your workbook within 24 hours)

You want to create a brand from scratch but don’t know how
You already have a brand but you want to strengthen it
You’re an entrepreneur and want your brand to reflect you
You want to understand your ideal customer or client’s needs

You’re confused about your brand’s direction
You want to write a brand story that resonates with your customers
You struggle to find the right words when creating content
You want to know how to start creating your own PR

When your brand’s why and vision, brand heart and customer needs meet, you have found the magic of brand strategy.

Two years ago, we discovered the power of brand clarity. We’ve invested in endless learning, done our research and cut through the confusion (and there’s a lot of it out there!) to find the secret to brand clarity and strategy. This has changed the way we run our business.

We created the 48-page Brand Clarity & PR Workbook for YOU to save you time and cut through the stress. The 30 bite-size tasks will guide you through the process of brand building so you can connect emotionally with your ideal customer and find clarity and confidence. It gives you the tools to make your brand visible and enable you grow your business all for just £49.99.

Once have made your purchase, we will email your Workbook within 24 hours of receiving payment. If you have any questions about the workbook or need support you can request to join our private Brand Clarity and PR Workbook group.

We look forward to meeting you in there!

N.B. Once you have paid, your Brand Clarity & PR Work book will be emailed to you within 24 hours.

“When approached by a client to create an engaging yet informative infographic for an event leaflet, I knew the team at Blossom Lane Creatives would deliver. Providing them with a brief and content ideas, Jill went away and interpreted the information with ease providing various mock ups within a matter of days. The quick delivery, quality of work and first-rate communication is always key for me when collaborating with other local creatives!”

Elizabeth Deans Owner – ELD Creative

“Talented, energetic go-getter with an absolute passion for PR & Marketing. Worked together when I was Head of Product at docrafts, and found Emma dynamic and driven. Some people just naturally understand how PR flows, and Emma is one of them.”

Becks Beere Owner & MD – Avec UK

Brand Clarity & PR Workbook

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